The Venture Lens

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The Venture Lens
The Venture Lens
Why Keeping Investors in the Loop is Your Secret Weapon

Why Keeping Investors in the Loop is Your Secret Weapon

How regular emails from founders build trust and foster lasting VC relationships, even when you're not fundraising.

Alastair Goldfisher's avatar
Alastair Goldfisher
Sep 17, 2024
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The Venture Lens
The Venture Lens
Why Keeping Investors in the Loop is Your Secret Weapon
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Founders, here are a couple of scenarios that might hit close to home: You pitch an early-stage VC who passes, but instead of staying in touch, you shift your focus to other investor outreach. Or you raised an initial seed round or two but only contact your current roster of investors when you’re 30 days from running out of cash, hoping for a last-minut…

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